Natural History Museum Patrons Campaign

Campaign
Identity
London
Natural History Museum

Concept and campaign for the Natural History Museum London, Patrons scheme. We juxtaposed climate change-related images to communicate NHM's commitment to science and research, tackling real issues around our future on this planet. Scientific research is a less known area of the museum - which needs funding and support, hence the need to fundraise and attract potential benefactors.

Design detail for Natural History Museum Patrons
Design detail for Natural History Museum Patrons

Design detail for Natural History Museum Patrons

We developed a structured grid system, narrative and a full set of printed collateral - welcome pack, posters, postcards, animated ads - which then was encapsulated into a design guidelines document for future use by the internal NHM in-house team

Design detail for Natural History Museum Patrons
Design detail for Natural History Museum Patrons

Design detail for Natural History Museum Patrons

Design detail for Natural History Museum Patrons
Design detail for Natural History Museum Patrons

Design detail for Natural History Museum Patrons

Design detail for Natural History Museum Patrons
Design detail for Natural History Museum Patrons
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